What exactly are cannabinoids and how do they help your body?
Cannabinoids are compounds that keep our bodies in balance. Our bodies create them naturally, and the cannabis plant creates very close imitations of these compounds. Cannabinoids facilitate the communication between the cells in our body to preserve the internal state of balance. So when we use cannabis, we are helping the function of our endocannabinoid system and amplifying the body’s ability to bring things back into proper order.
Cannabinoids work in concert with terpenes and other compounds to create specific effects on the body. The combinations of cannabinoids and terpenes give different strains their unique qualities, such as making you more alert, elated, focused, relaxed, or sleepy. Also, you’ll find products where cannabinoids appear in different ratios to each other to create different ranges of effects.
The Cannabis Plant Produces Over 100 Cannabinoids!
Cupid left a big bouquet of fragrant flowers on the doorstep at our Sonoma County dispensary, in Sebastopol.
We love the idea of a marijuana inspired Valentine’s Day, but then again who doesn’t? Adult recreational use is now legal in California just in time for the holiday. This means our Sonoma County dispensary can sell to everyone over 21 which certainly opens a whole new world of gift giving!
To kickstart your Valentine’s Day shopping we created a gift guide for the marijuana enthusiast in your life. We think you’ll get lots of great ideas to light their fire!
Cannabis Workshop, Led by Solful’s Eli Melrod, Draws Big Crowds at Senior Centers in Sonoma County.
Solful’s Co-Founder and CEO, Eli Melrod, has long been advocating for increased accessibility to educational services for seniors who want to learn about cannabis.
Our friends at Sonoma West did an amazing article on our recent involvement with the senior community. A trend that Eli can attest to, is that Sonoma County seniors are incredibly interested cannabis education.
“One-third of our customers are 60 plus,” said Eli Melrod, “We kind of designed it with that demographic in mind.”
Eli presented his “Let’s Talk Cannabis” workshop at the Sebastopol Senior Center and Oakmont last month. Read Sonoma West’s article on Sonoma County seniors and cannabis.
Peter Dickstein’s Solful Startup 1/16/18
“We want to be an important part of the communities we serve. We cater to mainstream consumers who want to improve their physical and mental health.”
A great write-up on Solful Co-Founder, Peter
…he’s helping shape one of the fastest-growing industries around: legal cannabis.
Staff members ask questions: “What are you trying to achieve with cannabis? Do you have any ailments? Have you used cannabis before? If so, did you smoke? Vape? Use edibles, topicals or tinctures? Most importantly, how did it affect you?”
There’s no hard sell. As with a store like Patagonia — one of the founders’ inspirational brands — the emphasis is on education and information. Farmers, health professionals and manufacturers are invited in, to give and see live demonstrations.
Adult Use in Sebastopol 12/19/17
Sebastopol is first in county to allow adult-use sales and permits for cannabis.
January 1st, 2018 will be the first day in history that anyone over twenty-one years old can legally buy cannabis products in Sonoma County. Tonight the Sebastopol City Council voted to allow adult use sales and permits to its existing two dispensaries, Solful and SPARC.
In celebration, Solful will host an End of Prohibition Celebration on Monday, January 1st from 11 am to 7 pm. Those 21 years and older are welcome, and no medical cannabis card is required. Solful will remain a medical cannabis dispensary, so those 18 and older with a medical cannabis card can also attend. Read full article
Conscious cannabis takes biodiversity lesson from vineyards.
November 21, 2017
When most people think about cannabis cultivation, it conjures up an image of a warehouse filled with rows of plants growing under the glow of artificial light. The operation consumes electricity. A lot of it. And the carefully controlled growing environment feels more like an industrial manufacturing facility. Read the full article.
Petaluma city council hones pot regulations.
November 9th, 2017
by HANNAH BEAUSANG
More than a year after California voters legalized recreational marijuana, Petaluma is poised to next week adopt a slate of policies to regulate the cannabis industry inside city limits.
The city council Monday postponed a vote on an ordinance that would allow cannabis-related manufacturing businesses and two marijuana delivery services while increasing the number of plants residents can cultivate on their properties. The new rules will be considered at a Nov. 13 workshop, and city staff will develop regulations surrounding permitting and fees for consideration at the council’s Dec. 4 meeting.
Petaluma has long taken a hard-line stance on cannabis, banning brick-and-mortar dispensaries in 2007. In 2016, the city tailored its policy to allow medical card holders to cultivate three plants and for delivery from outside of the city to medical users and caregivers.
The city was forced to revisit the issue after the November passage of Prop. 64, which legalized the sale and possession of recreational cannabis for those ages 21 and over within certain parameters but left some control in the hands of local jurisdictions. Under Prop. 64, the Adult Use of Marijuana Act, it is not yet possible to purchase marijuana without a doctor’s recommendation. The state is expected to issue licenses for recreational cannabis businesses as soon as Jan. 1.
In Petaluma, 62 percent of voters supported Prop. 64, though shaping a comprehensive marijuana policy has been far more divisive for a council that has quibbled over the issue since June.
Though five public speakers Monday urged the city to allow dispensaries, four of the seven council members were not in favor of immediately tailoring its forthcoming policy. Nearby cities, including Cotati, Santa Rosa and Sebastopol currently permit dispensaries.
Eli Melrod, who co-owns Sebastopol-based Soulful dispensary, said Petaluma customers visit his business on a daily basis and implored the city to open its doors for retail storefronts.
“Dealing with the issue on a legislative level is really complicated, and helping folks medicinally is also really complicated,” he said. “It’s a very complicated plant with a lot of different compounds and a lot of different ways to use it. For folks to get the most benefit, they really need to consult with folks who are well-versed in different compounds, effects and delivery methods.”
Solful gives Sebastopol a second sales outlet for medical cannabis